Snyder’s Back-2-School

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I was tasked with creating a Back-to-School social media campaign for Snyder’s of Hanover Pretzels’ Facebook page. They were looking for something that evoked going back to school, but otherwise let me go wild. What’s more back-to-school than doodles on notebook paper? I crafted 7 approved images, using my own and my friend Sara’s handwriting and doodles, to create neat and genuine-looking doodles. Hangman games, cootie catchers, and a whole page covered in doodles: that’s all I did in school anyway.

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